Be impossible to ignore.

Conspire with us and smell the difference.

No BS.

Mihell & Lycos is for marketing and business leaders who need more than an advertising agency to meet 21^st Century challenges. If you compete against the best in the world, we can help you kick off your next winning streak.

Core capabilities are innovative strategies to produce creative for new benefits realisation:

Increase brand value
Gain more brand confidence
Generate leads
Switch on internal audiences
Unlock new advantages to win

SOMETHING SMELLS LIKE BS? CALL US OUT.

See below for NEVER-BEEN-DONE-BEFORE marketing communications solutions.

Our difference? TALENTED & CARING PEOPLE who mesh INNOVATIVE STRATEGIES with creative to SOLVE COMPLEX PROBLEMS others can’t.

forever has fallen

A podcast adventure series going global

A new global entertainment model which combines a blockbuster story with gameplay for the world’s first Podcast adventure series. Learn More

Cool or Cosy

Snatching the lion’s share of a new market introduction

When the Government announced home battery subsidies the race was on. Our client was the winner, by a big margin. Learn More

CLIMATE WIZARD

Triple the sales in four years for a technology struggling for acceptance

Our strategy and creativity generated incredible value, from immediate sales to securing the world’s greatest air conditioning technologies for a billion dollar industry. Learn More

COMMUNITY POWER NETWORK

Transforming a commodity product into a saviour for communities

A total game changer in how to sell solar power. Our approach improved lives and made local economies stronger. Learn More

LINKEDGE

Producing a windfall of sales by inspiring perfectionists

Our campaigns reconnected dealers and had consumers enjoying new levels of garden design. Learn More

THE IMPACT AWARDS

Globalising local companies and generating prosperity for an entire economy

We generated a movement to collaborate and celebrate the best of South Australia’s business. Inspiring business owners to go bigger, faster. Learn More

FCT COMBUSTION

Making global decision makers burn for you

Our positioning and international campaigning resulted in an enormous number of new enquiries, accelerating their drive into the North American market. Learn More

SEELEY INTERNATIONAL

Getting an ordinarily disinterested audience to beat down the door

HVAC engineers and technical consultants were engaged nationally to snap up tickets to a range of insightful events - creating invaluable relationships. Learn More

GRIPSET INDUSTRIES

Disrupting a mature market with something disturbing

Waterproofing in commercial environments has hardly changed for decades. We created a new challenge for a market which simply did not welcome change. Learn More

MINELAB COUNTERMINE

Solving a problem from hell

We delivered clarity to help understand the Total Available Market for clearing the world of mines, IEDs and Unexploded Military Ordinances. Learn More

TECHNOPLAS

Market research that secured sales and set up a new business

While pointing out a new market opportunity, we also lined up new clients to make purchasing a new production machine possible. Learn More

AEROMETREX

Transforming technology into an invaluable tool for building cities

Leads poured in by redefining the message and value proposition for a new technology that had struggled for traction. Learn More

Be impossible to ignore.

Be impossible to ignore.

Conspire with us and smell the difference.

No BS.

SOMETHING SMELLS LIKE BS? CALL US OUT.

See below for NEVER-BEEN-DONE-BEFORE marketing communications solutions.

Our difference? TALENTED & CARING PEOPLE who mesh INNOVATIVE STRATEGIES with creative to SOLVE COMPLEX PROBLEMS others can’t.

forever has fallen

A podcast adventure series going global

Cool or Cosy

Snatching the lion’s share of a new market introduction

CLIMATE WIZARD

Triple the sales in four years for a technology struggling for acceptance

COMMUNITY POWER NETWORK

Transforming a commodity product into a saviour for communities

LINKEDGE

Producing a windfall of sales by inspiring perfectionists

THE IMPACT AWARDS

Globalising local companies and generating prosperity for an entire economy

FCT COMBUSTION

Making global decision makers burn for you

SEELEY INTERNATIONAL

Getting an ordinarily disinterested audience to beat down the door

GRIPSET INDUSTRIES

Disrupting a mature market with something disturbing

MINELAB COUNTERMINE

Solving a problem from hell

TECHNOPLAS

Market research that secured sales and set up a new business

AEROMETREX

Transforming technology into an invaluable tool for building cities

AUSTRALIAN OFFICE

SWEDISH OFFICE

Be impossible to ignore.

Be impossible to ignore.

Conspire with us and smell the difference.

No BS.

SOMETHING SMELLS LIKE BS? CALL US OUT. Facebook Linkedin

See below for NEVER-BEEN-DONE-BEFORE marketing communications solutions.

Our difference? TALENTED & CARING PEOPLE who mesh INNOVATIVE STRATEGIES with creative to SOLVE COMPLEX PROBLEMS others can’t.

forever has fallen

A podcast adventure series going global

Cool or Cosy

Snatching the lion’s share of a new market introduction

CLIMATE WIZARD

Triple the sales in four years for a technology struggling for acceptance

COMMUNITY POWER NETWORK

Transforming a commodity product into a saviour for communities

LINKEDGE

Producing a windfall of sales by inspiring perfectionists

THE IMPACT AWARDS

Globalising local companies and generating prosperity for an entire economy

FCT COMBUSTION

Making global decision makers burn for you

SEELEY INTERNATIONAL

Getting an ordinarily disinterested audience to beat down the door

GRIPSET INDUSTRIES

Disrupting a mature market with something disturbing

MINELAB COUNTERMINE

Solving a problem from hell

TECHNOPLAS

Market research that secured sales and set up a new business

AEROMETREX

Transforming technology into an invaluable tool for building cities

AUSTRALIAN OFFICE

SWEDISH OFFICE

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SOMETHING SMELLS LIKE BS? CALL US OUT.